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Digital Marketing Industrial Training

Build a Career in Digital Marketing with 6 Months of Practical Training in Mohali

A 24-week, portfolio-led program covering strategy, WordPress, SEO, local SEO, social media, Google Ads, Meta Ads, email and WhatsApp marketing, analytics and AI search — finishing with an end-to-end campaign capstone.

Special Discounts on Group Admissions
  • SEO, social media, Google Ads, Meta Ads, email and analytics in one program
  • Every month ends with a deliverable you can add to your portfolio
  • Beginners, students and career changers welcome
  • Offline (Mohali Campus) & Live Online Classes, Weekday & Weekend Batches
  • FREE Weekly Spoken English & Personality Development
0
Students Placed
6 Months
Program Duration
₹0 LPA
Highest Package
Training + Internships — Both Available

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6-Month Roadmap to Become a Digital Marketer

Four weeks per stage, and a clear deliverable at the end of every month.

1
Month 1
Foundations & Website Setup

Marketing ecosystem, audience research, campaign brief, WordPress website and landing pages.

2
Month 2
SEO & Content Optimisation

Keyword research, content mapping, on-page SEO, helpful content, blogs and SEO audit reports.

3
Month 3
Technical & Local SEO

Technical SEO, page speed, Search Console, Google Business Profile, citations and reviews.

4
Month 4
Social Media & Content

Social strategy, Instagram, Facebook, LinkedIn and YouTube, copywriting, Canva and community management.

5
Month 5
Google Ads & Meta Ads

Paid media strategy, Search campaigns, Display and YouTube concepts, Meta audiences and retargeting.

6
Month 6
Analytics, AI Search & Capstone

GA4, Tag Manager, email and WhatsApp marketing, AEO/GEO, portfolio and the integrated capstone.

WordPress
Search Console
Google Analytics 4
Google Ads
Meta Ads
Canva
Email Marketing
Looker Studio
AI Tools

Digital Marketing Curriculum

24 Chapters
145+ Topics
Live Projects
6 Months
Download Syllabus
01
Week 1: Digital Marketing Ecosystem
6 Topics Month 1
Digital marketing ecosystem
Customer journey
Funnel
Channel selection
Objectives
Marketing terminology
02
Week 2: Audience Research & Campaign Brief
6 Topics Month 1
Audience research
Buyer personas
Competitor analysis
Positioning
Value proposition
Campaign brief
03
Week 3: Website Planning & WordPress Setup
7 Topics Month 1
Website planning
Domain/hosting concepts
WordPress setup
Themes
Plugins
Navigation
Mobile-first structure
04
Week 4: Landing Pages & Website Launch
7 Topics Month 1
Landing pages
Forms
CTAs
Website QA
Content management
Website launch checklist
Month deliverable: brand strategy brief, persona, competitor analysis, published practice website or landing page and conversion-path diagram
05
Week 5: Search Engine Mechanics & Keyword Research
6 Topics Month 2
Search engine mechanics
Crawling
Indexing
Ranking
Search intent
Keyword research
06
Week 6: Keyword Clustering & Content Mapping
6 Topics Month 2
Keyword clustering
Content mapping
Competitor SERP review
Title/meta writing
URL structure
Heading hierarchy
07
Week 7: On-Page SEO & Helpful Content
6 Topics Month 2
On-page SEO
Internal linking
Image optimisation
Helpful content
E-E-A-T concepts
Content refreshes
08
Week 8: Blog Strategy & SEO Audit Reporting
7 Topics Month 2
Blog strategy
SEO briefs
Blog writing
Content optimisation
Schema introduction
SEO audit reporting
Month deliverable: keyword research workbook, 5-page on-page optimisation plan, 2 SEO articles and a content cluster map
09
Week 9: Technical SEO Fundamentals
7 Topics Month 3
Technical SEO: sitemap
Robots.txt
Canonical tags
Redirects
Status codes
Duplicate content
Crawlability
10
Week 10: Mobile Usability, Page Speed & Technical Audits
6 Topics Month 3
Mobile usability
Page speed
Core Web Vitals overview
Broken links
Image formats
Technical audit workflow
11
Week 11: Google Search Console
5 Topics Month 3
Google Search Console
Indexing checks
Query/page performance
Sitemap submission
Troubleshooting
12
Week 12: Local SEO & Google Business Profile
8 Topics Month 3
Local SEO
Google Business Profile
Categories/services
Local landing pages
Citations
Reviews
Local reporting
Month deliverable: technical SEO audit, Search Console review, local SEO plan and Google Business Profile optimisation checklist
13
Week 13: Social Media Strategy & Brand Voice
6 Topics Month 4
Social media strategy
Platform selection
Audience
Objectives
Content pillars
Brand voice
14
Week 14: Platform Planning & Content Formats
4 Topics Month 4
Instagram and Facebook planning
LinkedIn for business
YouTube channel basics
Platform-specific formats
15
Week 15: Copywriting, Canva & Video Basics
6 Topics Month 4
Copywriting
Canva/design workflow
Creative briefs
Reels/shorts scripts
Basic video editing
Content repurposing
16
Week 16: Content Calendar & Community Management
7 Topics Month 4
Content calendar
Publishing workflow
Community management
Social listening
Influencer basics
Online reputation management
Month deliverable: 30-day content calendar, 12 creative briefs/posts, 4 short-video scripts, community response guide and social performance report
17
Week 17: Paid Media Strategy & Campaign QA
7 Topics Month 5
Paid media strategy
Campaign objectives
Budget
Bidding
Ad account structure
Landing-page alignment
Campaign QA
18
Week 18: Google Ads Search Campaigns
7 Topics Month 5
Google Ads Search: keyword planning
Match types
Negative keywords
Ad groups
Responsive search ads
Assets
Search terms
19
Week 19: Display, YouTube & Shopping Concepts
2 Topics Month 5
Google Display/YouTube/Shopping campaign concepts
Campaign types and eligibility depend on business model and account access
20
Week 20: Meta Ads Manager & Retargeting
9 Topics Month 5
Meta Ads Manager
Campaign structure
Audiences
Placements
Creative testing
Lead forms
Messaging ads
Retargeting concepts
Month deliverable: Google Ads account/campaign blueprint, keyword and negative keyword list, 3 ad-copy variations, Meta campaign plan and creative test matrix
21
Week 21: GA4 Reports & Measurement Planning
4 Topics Month 6
GA4 reports
Acquisition and engagement
Events/key events
Measurement planning
22
Week 22: Tag Manager & Conversion Tracking
3 Topics Month 6
Google Tag Manager concepts
Pixel/dataset setup concepts
Conversion tracking QA
23
Week 23: Email, WhatsApp & Affiliate Marketing
6 Topics Month 6
Email marketing
Segmentation
Nurture automation
WhatsApp opt-in workflows
Affiliate marketing
AI-assisted workflows
24
Week 24: AI Search, Optimisation & Portfolio
7 Topics Month 6
AEO/GEO and AI search visibility checks
Integrated campaign optimisation
Reporting
Portfolio
Presentation
Mock interview
Month capstone: end-to-end campaign for a real or simulated business, combining website/landing page, SEO, content, paid campaign plan, lead nurture, tracking and final performance report
Have Questions? We're Just a Call Away

Talk to our career counsellor about Digital Marketing fees, batch timings & admission.

What Can You Do with Digital Marketing Skills?

Every business needs customers online. These skills let you plan, run and measure the campaigns that bring them in.

SEO & Local SEO
Social Media Marketing
Google & Meta Ads
Email & WhatsApp Follow-Ups
Analytics & Reporting
Websites & Landing Pages

Example Projects You'll Build

Projects run through the whole program. Live ad campaigns happen only with an approved budget and account access; otherwise you work with simulations and mock reports.

Brand Strategy & Practice Website

A brand strategy brief, buyer persona and competitor analysis, plus a published WordPress practice website or landing page with a conversion-path diagram.

Strategy WordPress Landing Page
  • Persona & competitor matrix
  • Published practice website
  • Conversion-path diagram

SEO Audit & Content Cluster

A keyword research workbook, on-page plan for 5 pages, 2 SEO articles, a technical SEO audit, Search Console review and local SEO checklist.

SEO Search Console Local SEO
  • Keyword workbook & cluster map
  • Technical SEO audit
  • Google Business Profile checklist

Integrated Campaign Capstone

An end-to-end campaign for a real or simulated business: website, SEO, content, paid campaign plan, lead nurture, tracking and a final performance report.

Google Ads Meta Ads GA4
  • Content calendar & ad plans
  • Tracking and KPI report
  • Final presentation
Placement Support

How We Provide Placement Support

Digital marketing interviews look at your portfolio, your tool knowledge and how you explain campaign results. Our 6-step process prepares you for each of them.

0
Students Placed
6 Steps
Placement Process
Book Free Demo Class
1

Mock Interviews

Repeated technical and HR mock rounds designed around Digital Marketing Executive interview questions.

Technical + HR
2

Resume Building

A clean, ATS-friendly resume that puts your Digital Marketing Executive skills and projects first.

ATS friendly
3

Personality Development

Daily spoken English, communication and body-language practice for real interviews.

Free sessions
4

Profile Building

LinkedIn, GitHub and job-portal profiles set up and optimized by our mentors.

LinkedIn + GitHub
5

Final Mock Interview

A final evaluation round to confirm you are genuinely ready for real interviews.

Readiness check
6

Get Company Reference

Company referrals and interview scheduling with our hiring partners.

Hiring partners

Companies Our Students Target

We prepare students for hiring processes at the companies below, where some of our students have also been placed.
Highest Student Package : ₹42 LPA

TCS
TCS
Infosys
Infosys
Wipro
Wipro
Accenture
Accenture
Capgemini
Capgemini
Cognizant
Cognizant
Amazon
Amazon
Google
Google
deloitte
Deloitte
HCL Tech
HCL Tech
IBM
IBM
LTIMindtree - LTM
LTIMindtree
Meesho
Meesho
Tech Mahindra
Tech Mahindra
Salesforce
Salesforce

What Our Students Say

Honest reviews from students of our Digital Marketing 6 Months training.

"I completed 6 months of Digital Marketing Industrial Training here. I learned SEO, social media marketing, Google Ads, and content marketing with practical examples."

Aman Sharma

"A good place to learn digital marketing from basics. The training covered SEO, Google Ads, social media marketing, and analytics in a structured way."

Rahul Verma

"The training provided a good understanding of digital marketing, including keyword research, competitor analysis, Google Search Console, and Google Analytics."

Harpreet Singh

"A useful training program for anyone starting a career in digital marketing. I learned website SEO, content optimization, social media marketing, and basic campaign planning."

Rohit Kumar

"My 6 months industrial training helped me understand how digital marketing works in real projects. The practical assignments made it easier to apply the concepts."

Vikas Yadav

"I learned both the fundamentals and practical aspects of digital marketing. The SEO tasks and website analysis exercises helped me understand how to improve online visibility."

Gurpreet Singh

"I completed 6 months of Digital Marketing Industrial Training here. I learned SEO, social media marketing, Google Ads, and content marketing with practical examples."

Aman Sharma

"A good place to learn digital marketing from basics. The training covered SEO, Google Ads, social media marketing, and analytics in a structured way."

Rahul Verma

"The training provided a good understanding of digital marketing, including keyword research, competitor analysis, Google Search Console, and Google Analytics."

Harpreet Singh

"A useful training program for anyone starting a career in digital marketing. I learned website SEO, content optimization, social media marketing, and basic campaign planning."

Rohit Kumar

"My 6 months industrial training helped me understand how digital marketing works in real projects. The practical assignments made it easier to apply the concepts."

Vikas Yadav

"I learned both the fundamentals and practical aspects of digital marketing. The SEO tasks and website analysis exercises helped me understand how to improve online visibility."

Gurpreet Singh

"The 6 months Digital Marketing training was very helpful. I learned keyword research, on-page SEO, off-page SEO, and website optimization through practical tasks."

Simran Kaur

"I gained practical knowledge of SEO and digital marketing tools during the 6 months industrial training. The concepts were explained clearly, and the assignments helped me improve."

Priya Sharma

"I joined for 6 months of Digital Marketing Industrial Training and learned many useful skills. Practical SEO activities and live examples made the learning experience better."

Neha Kumari

"The course covered important digital marketing topics in detail. I especially liked the practical work related to SEO, keyword planning, and website performance analysis."

Manpreet Kaur

"Good training for beginners who want to learn digital marketing. I got exposure to SEO, social media platforms, content strategy, and online promotion techniques."

Anjali Verma

"The 6 months Digital Marketing Industrial Training was informative and practical. It helped me build a better understanding of SEO, paid advertising, and digital marketing strategies."

Karan Patel

"The 6 months Digital Marketing training was very helpful. I learned keyword research, on-page SEO, off-page SEO, and website optimization through practical tasks."

Simran Kaur

"I gained practical knowledge of SEO and digital marketing tools during the 6 months industrial training. The concepts were explained clearly, and the assignments helped me improve."

Priya Sharma

"I joined for 6 months of Digital Marketing Industrial Training and learned many useful skills. Practical SEO activities and live examples made the learning experience better."

Neha Kumari

"The course covered important digital marketing topics in detail. I especially liked the practical work related to SEO, keyword planning, and website performance analysis."

Manpreet Kaur

"Good training for beginners who want to learn digital marketing. I got exposure to SEO, social media platforms, content strategy, and online promotion techniques."

Anjali Verma

"The 6 months Digital Marketing Industrial Training was informative and practical. It helped me build a better understanding of SEO, paid advertising, and digital marketing strategies."

Karan Patel

Digital Marketing Training That Builds Your Portfolio

Concepts, guided practicals, assignments and a capstone presentation, so you can show real work, not just certificates.

Live Industry Projects

Build a portfolio of real projects you can explain confidently in interviews.

Expert Trainers

Learn from mentors with real industry development experience.

ISO Certification

Industry-recognized certificate on successful completion.

100% Placement Assistance

Dedicated placement support until you get hired.

Flexible Batches

Weekday & weekend batches, offline (Mohali) & live online.

Free Spoken English

Daily spoken English & personality development sessions.

Still Thinking? Talk to Our Career Counsellor

Get a free career counselling call — we will help you choose between the 6-month and 6-week Digital Marketing programs based on your schedule and goals.

  • 100% Placement Assistance till you get hired
  • Live Projects + Real Industry Experience
  • Offline (Mohali Campus) & Live Online Classes
  • Weekday & Weekend Batches Available
Prefer to talk directly?
+91 98887 55565

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